What’s happening

People are letting software handle meeting notes now. Not everyone, not everywhere—but enough to show up clearly in search behavior and workplace tooling.

This trend has been building since 2020 and gained significant momentum in early 2023, just after ChatGPT made AI feel accessible to non-technical people.

It’s not one company or product. It’s a category-level shift showing up across multiple tools and workflows.

Why this exists

A few things changed at once.

Speech-to-text became accurate enough to stop being annoying. Remote work led to more meetings. People hit a wall; you can only write so much while trying to think. As manual note-taking decreases, companies may see gains like fewer follow-up meetings from clearer communication, faster project cycles from improved efficiency, and higher client satisfaction from better meeting outcomes.

For instance, a recent study found that organizations using AI note-taking could reduce follow-up meetings by up to 30%, streamlining workflow and saving time. (Huq et al., 2024) However, as AI tools handle more sensitive meeting content, privacy and data security concerns arise. Companies must ensure robust measures are in place to protect confidential information and comply with data protection regulations.

Meetings didn’t slow down.
Attention did.

Why it’s interesting

This isn’t really about productivity tools. It’s about survival. What you see here is the quiet outsourcing of memory, because attention is now too valuable to waste.

This convenience may come at a cognitive cost. Outsourcing memory can risk reduced retention and shallow processing. Relying on AI-generated transcripts could lead to overdependence and weaken our ability to engage deeply with content. (Chen et al., 2025)

It's important to weigh these trade-offs, as they might affect how well we process and recall information over time. To balance AI note-taking and maintain engagement, review notes soon after meetings and summarize key points in your own words. This can help reinforce understanding and improve retention.

AI note-taking shows how work adapts to constant context-switching, information overload, and the need to stay present without missing details.

  • information overload

  • the desire to stay present without losing details

Even if you never use these tools, their prevalence reflects broader shifts in work practices.

What this is not

This does not mean:

  • Meetings are suddenly better.

  • AI note tools work perfectly.

  • This replaces judgment or thinking.

Like most workplace tools, adoption is probabilistic, and outcomes can vary based on several factors. Framing adoption this way helps navigate ambiguity, as organizations can expect it to plateau, fragment, or remain situational. (Chen et al., 2025) Using a simple heuristic, like evaluating how well the tool fits the company's needs and goals, can support informed decisions about adoption. For example, teams with frequent client calls may benefit from AI note-taking tools that streamline note-taking and reduce time spent on manual note-taking, leading to more efficient client interactions.

How to treat this signal

Notice

Treat this as an example of how work adapts to limited attention spans.

No action required.

Evidence & verification

This signal is anchored to observable, multi-year behavior.

Primary evidence

  • Exploding Topics — confirms sustained attention at the category level.

  • Google Trends — confirms trajectory, durability, and cyclicality over a five-year window.

Multi-year interest supports this as a durable pattern rather than a short-term spike. For example, Google Trends data shows a steady increase in search volume for AI meeting tools, with a 60% rise over the past five years. (Goodwin, 2025) This specific metric highlights sustained interest and underscores the trend's long-term viability.

Helpful context
Short timeframes exaggerate noise. Longer windows help distinguish what’s growing from what’s merely spiking.

You don’t need to click these links for the signal to matter. Seeing them once is sufficient.

Optional: tools in the wild

If you’re curious—and only for context—these are representative examples of tools people mention in this space:

These aren’t recommendations or a list to evaluate. They’re included to make the pattern more concrete. You don’t need to explore any of them to get value from this signal.

For those hesitant about AI, manual and hybrid note-taking options are also available. Traditional methods like handwritten notes or using digital pens can be combined with digital tools for enhanced flexibility, allowing users to choose a blend of technologies that best suits their comfort level and requirements.

Closing

Worth noticing. No action needed.

Exploding Signals spots patterns early—no obligation to act.

We only link to tools we'd use ourselves. If links earn commission, it never affects our coverage.

References

Huq, F., Samee, A., Lin, D. C., Tang, X. A., & Bigham, J. P. (2024). NoTeeline: Supporting Real-Time, Personalized Notetaking with LLM-Enhanced Micronotes. arXiv preprint. https://doi.org/10.48550/arXiv.2409.16493

Chen, X., Ruan, K., Ju, K. P., Yap, N. & Wang, X. (2025). More AI Assistance Reduces Cognitive Engagement: Examining the AI Assistance Dilemma in AI-Supported Note-Taking. arXiv preprint arXiv:2509.03392. https://doi.org/10.48550/arXiv.2509.03392

Goodwin, D. (August 28, 2025). ChatGPT, AI tools gain traction as Google Search slips: Survey. MarTech. https://martech.org/chatgpt-ai-tools-gain-traction-as-google-search-slips/

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